The leading business intelligence and mystery shopping company, Retail Active, has appointed a new Account Development Director.
Alasdair Smith, who lives in Northampton, has been in the industry for six years.
He says he is looking forward to helping to attract new business and to maintain Retail Active’s enviable reputation as the UK’s most advanced mystery shopping and brand audit service.
Retail Active’s client list already includes many household names in the retail, leisure, catering and automotive sectors.
Alasdair says: “This is a fantastic opportunity to build on Retail Active’s unrivalled position in the industry and to introduce new clients our services.”
Retail Active’s managing director, Julian Chamberlain said: “This is a pivotal time for retailers and we believe standards of customer service have never been more important.
“We are delighted to welcome Alasdair to the company. His wealth of experience will help us to make many more businesses aware that we are the first choice for mystery shopping and brand auditing.”
