Retail Active Supports Movember

Being a Mystery Shopping Company we have a lot to say to our clients about how to engage their customers. We believe that a customer who is engaged and invested in your business (and this is basically true no matter what business you are in), is a customer who will stand by you. We don’t just mean that they’ll keep purchasing your product either; a good customer is like a good friend, and if you’re good to them they will move heaven and earth to help you, not because of what you’ve done for them but because they believe in you. So of course we hope you feel like we’re doing right by you, because no matter whether you’re a client or a Mystery Shopper you are incredibly important to us, we couldn’t do what we do without you.

Of course you might be justified for asking “What’s with the sudden love in?” well let me tell you. We’re about to talk to you about our beliefs, feelings, and a sterling cause which really knows how to engage you on a personal level. As a mystery shopping company what we tend to talk about is Mystery Shopping, Brand Audits, customer satisfaction surveys and the like. We really don’t talk about our beliefs and passions, we don’t know about other Mystery Shopping Companies (or indeed other companies generally), but talking about our beliefs always seems a little odd. Isn’t it something for the individual rather than a large company? Well of course it is, but it doesn’t mean that we can’t pull together to make a worthwhile difference, and throughout Movember we’re going to be trying to do just that.

For those who don’t know, the Movember Foundation is a charitable initiative aiming to raise funds and awareness for men’s health (specifically prostate and testicular cancer). During November each year they are responsible for the sprouting of moustaches on thousands of men’s faces in the UK and around the world. Each participant (a Mo-Bro) starts November clean shaven and grows a moustache over the course of the month. They essentially becoming a walking talking advertisement for Movember (talk about knowing how to use word of mouth to engage your audience). You can find more about them on their website. Here at Retail Active we’ll be getting together to support Movember and hopefully gather a fine collection of distinguished moustaches. So whether you come to us for Mystery Shopping Jobs, to keep your customer service in tip-top shape, or have just stumbled across this blog, we hope you’ll keep following us through Movember and perhaps even join us as a Mo-Bro!

Retail Active IT Development

Here at Retail Active we believe that reliability is at the core of our Mystery Shopping business. From every aspect of our work at the office, the vetting process for those applying for Mystery Shopping Jobs, and the hard work of our Quality Assurance team, we know that we’re giving the right results 100% of the time, a fact that is well received by our clients. Of course our approach to the technology we use to support our Mystery Shopping is exactly the same; we know its good (probably the best of any Mystery Shopping Company around) but because we rank reliability over quickly adding the bells and whistles we don’t get to announce exciting new features all that often.

The focus is always to keep our quality high, and almost all of development goes into new ways to improve the delivery of our core business (Mystery Shopping, Brand Audits, etc).

However, once in a while it’s good to give a nod to the extremely hard work of our IT department, recently they have been working flat out to release a load of updates which make certain aspects of our system quicker and easier to use but have probably been overlooked by most of our users. They’ve also been working on some big changes behind the scenes. All of this is in preparation for some big new features that we’ll be releasing over the next few months which we think everyone is going to be pretty pleased with. They don’t have bells and they certainly don’t have whistles, but we think that they’ll make such a difference to our clients that you’ll soon wonder how you ever lived without them.

We’re really excited about these releases and are confident that other Mystery Shopping Companies will be looking to emulate them. But at the end of the day nothing can emulate the extremely hard work of our IT department that has gone into making our system the best and most reliable Mystery Shopping system around.

Why choose Retail Active – Automotive Mystery shopping

Retail Active is the market leader of British mystery shopping companies and we also have strong roots in brand auditing, with numerous clients in several sectors.  Like our secret shopping reports, our audit reports are a snapshot of how businesses are performing, but they go one step further in to checking how compliant they are to company standards and what facilities are in place.

With years of experience as the leading brand auditing and mystery shopping company, Retail Active knows many of the problems that arise from running franchise operations.  Our audits highlight issues such as non compliant signage, inferior customer environments and incorrectly displayed POS; all of which could affect customer experience and sales.  Through a regular mystery shopping and auditing procedure, we can help save clients money.  We do this by ensuring that service and premises are maintained to a higher consistent standard throughout the franchise.

We have an International team of auditors who are detail conscientious, articulate and work to an exacting standard.  Retail Active provides a brand auditing and mystery shopping service throughout Europe, completing thousands of assignments each month to test service, quality and brand compliance.

We liaise with our clients to understand the emphasis of their audits, before preparing a custom audit programme to support their needs.  At Retail Active your Brand Audit will be completed perfectly, precisely and in a timely manner.

If you wish to enquire about the services Retail Active can provide, please email info@retailactive.com

If you are interested in becoming a brand assessor, please click through for more details on positions available.

If you are looking for mystery shopping jobs, or are looking to become a secret shopper, please sign up through www.retailactive.com.

Service Hero of the Month

Retail Active is the leading British brand auditing and mystery shopping company and we like to reward brilliant customer service and service excellence where we can.  Mystery shopping companies see it all – good service, bad manners and everything in-between through secret shopping reports and we believe that the best service should be rewarded.

Every month, we single out a customer service representative who has upheld high standards of customer service for their company and who we feel epitomises the idea of a ‘Service Hero.’

We invite all of our mystery shoppers to put someone forward for this award.  They don’t have to be a staff member for one of our clients – anyone who has stood out to one of our secret shoppers can be nominated.

We are pleased to present our September Service Hero of the Month, who will be setting our standard for our Heroes in the future.

Ricardo works for Elior – contract caterers – and is based at one of their Costa franchises in the UK.

Ricardo has been nominated for this award by one of his long-standing customers.  He always takes a personal approach to his work and remembers different customers’ orders from day to day, delivering perfect service and perfect coffees every time. His dedication and enthusiasm sets a precedent for all customer service representatives, and his attitude to all of his customers is warm, caring and that of a friend. 

If you want to nominate someone for our Service Hero of the Month, please email shoppersupport@retailactive.com with your nominee’s name, the company they work for and the reasons for your nomination.

Remember, the nominee doesn’t have to come from one of our mystery shopping visits or brand audits. They can be from your regular coffee-stop or supermarket – we are happy to receive all recommendations.

Please include your contact details in the email in case we need to get some more information from you with regards to your nomination.

If you want to become a mystery shopper for us, please visit www.retailactive.com or if you’re interested in our services, please email info@retailactive.com for more details on what we can provide for your company.

The Retail Active Difference

In order to be the best you need to learn from your mistakes.  Retail Active is the leading British Mystery shopping company and there is a reason for that.  We review and improve our techniques constantly, staying a step ahead of the competition and providing a high-quality mystery shopping and customer research service for all of our valued clients.  It’s important to be quick to recognise mistakes and just as important to fix them quickly.

Lack of Communication

From the client to us, from the secret shopper to the proof-reader, communication is key.  Too often, companies will come to us with complaints about breakdowns of communication and one of their key requests is an Account Manager that will be with them throughout their engagement with us.  We have built our Account Management around this ideal to ensure that all of our clients’ needs are listened to and met.

Managing Change

Every client is important to us and we go to exacting lengths to ensure complete client satisfaction.  Our own research tells us that clients want meaningful and lasting relationships with their service providers, so we don’t change any of our key relationship contacts without carefully checking first.  As we grow and gain new clients we continue to recruit new secret shoppers for new, exciting mystery shopping jobs.  All of our mystery shoppers are graded after each and every assignment. 

Lack of Groundwork

You wouldn’t promise to build a skyscraper without laying the correct foundations. All of our client projects run on a tried and tested system that is proven to provide reliable secret shopping and brand auditing results so when we make a promise, you can trust that we can deliver it.

Inconsistency of service

Secret shopping is a very different to brand auditing, or any of our other products and services.  We have a graded and profiled International panel where it is possible for someone different to be assessing your business at every interaction.  Our reporting style means that our processes are consistent, but our mystery shopper’s opinion is relevant, fresh, considered and timely.

If you would like to learn more on how we can help you, contact us on 01235 438413.

A BIG Thank you to our mystery shoppers all over the world

A BIG Thank you to our mystery shoppers all over the world.

Thank you to Leslie from Gwent:
You are always happy to help with our visits in South Wales and complete reports to an excellent standard.

Thank you to Barry from Aberdeenshire:
Your attention to detail is superb and your recent reports have been spot-on – thank you.

Thank you to Emma from Cheshire:
We can call on you for anything and we can trust that you will complete anything to a high standard, and on time. 

Thank you to Justin from London:
Your hard work on our stations project is unrivalled. You are a credit to secret shopping, and we are glad to have you on the team.

Thank you to Anoop from London:
You were allocated three last minute, high-priority test visits and completed them the same day with zero proof-reading queries, and you only joined us last month – you’re a star!

Thank you to Carole from Oxfordshire:
You joined us in July and have completed assignments varying from calls to detailed visits and we are grateful for your excellent reports. We managed to fit you in a hotel stay as a ‘thank you’ and we hope you have a lovely break away with your husband!

Thank you to Elin from Edinburgh:
You always manage to fit in our in-the-middle-of-nowhere mystery shopping jobs, and your help on our most recent project has been greatly appreciated throughout the scheduling team.

Thank you to Martin from London:
You’ve helped out on so many last-minute visits over the past few months for us and we truly appreciate your dedication – you’re our perfect mystery shopper.

Last but not least...
Thank you to all of our secret shoppers – you help to make Retail Active the leading British mystery shopping company.  For more information about becoming a secret shopper, or to make an enquiry about mystery shopping or brand audits, please visit www.retailactive.com

How To Turbo Charge Your Sales & Profits

Over the last year, Retail Active has played a vital part in the success of our client’s business performance.  We don’t pretend to be the silver bullet, but are very proud to announce the average YOY revenue increase experienced by our customers is over 18%, in a very challenging market. 

As a Mystery Shopping Company, Retail Active provides a holistic service to improve customer loyalty and satisfaction.  We use a range of products and services - from Mystery Shopping, Brand Auditing and Customer Satisfaction Surveys to Employee Opinion Surveys.  With all of our programmes we carefully research our client’s specific requirements, taking care to immerse ourselves in their culture, spotting opportunities to share our unique research capabilities.  Research is driven by our expert team to analyse results, spot trends and communicate ways to maximise behaviours, revenue and profits.

We often identify quick wins and over the years have learnt that 90% of customers who have left a store without making a purchase do so due to poor service.  In other words, poor service has forced 90% of your potential customers to buy your products elsewhere.

Your current customers should be your greatest asset in recommending your brand, your best way to increase profits, your most frequent visitors and your greatest critics.  Current customers, when kept happy, return more often, increase their spending and recommend you to family and friends.

70% of customers are prepared to pay more IF they receive a better service.  Improving your service would result in 70% of your customers being happy to pay more.

If you are wondering how customers rate your service, you can contact us on 01235 438413.
If your customers are spending more money, more often, are happy to spend more on your services and are shouting your praises from the rooftops - then you then you must be one of our clients.  If not, please visit www.retailactive.com to find out more.

Retail Active is a British research organisation, specialising in secret shopping, using carefully selected mystery shoppers.  If you are looking for mystery shopping jobs and would like to join our panel, please contact us. We take huge pride in being one of the globes most successful mystery shopping companies and are always looking for talented secret shoppers to join us.